|
SALES and MARKETING!
Use the Internet as your 24-hour sales arm.
Be sure your firm is listed correctly, and that your services
are identified and listed. (Each additional service you
identify --- such as "Grinding" --- adds several booths for your
firm out in the pavilions.) The firm's name will appear
on many rosters. Tell
Me More...
All of this is intended to attract one (1) single passerby to
stop and read, then pick up the phone to you, or send you an email.
(Our Special Delivery Services (see below) make it possible
to take that email, convert it to paper, and send it out through
the post or fax. You don't have to have an email account,
and you needn't check it daily..)
Your booth deserves a main quote at the top. Short
and sweet.
Be sure to fill in the four advertising paragraphs in
your booth which convey to a passerby exactly what you do.
You only get a few seconds to convert them from a reader to a
prospect. Take advantage of this service!
If you are ISO or QS certified, let the world know.
Remember this: you cannot close a sale to someone who doesn't
know you exist. We bring the world to your PlantFloor
door. Let them in. Let them know who you are.
Use the Internet to close $1,000 in business this year, $50,000
next year, and $300,000 the year after that. It takes time.
But this is where the world is headed. $43 Billion last
year; $108 Billion this year; $1,300,000,000,000 by the year 2003
(Forester Research).
The Internet is Real, and It Means Business!
Start Here, Start Now...
email the boothmaster@plantfloor.com
|
MARKETING and SALES !
If you already have a website:
We should hotlink from your main booth on the PlantFloor Teleportal(tm)
directly to your own website. You already know that your
one lonely website out on the immense Internet cannot bring you
much business. Use our heavy traffic flow to bring
people to you. We attract them, and let them walk into your
booth. Once there it is up to you. Tell
Me More...
If you want a website, and don't have one yet:
We can build a Suite for you, or a Full Website,
as you wish. The Suite consists of four Internet
pages. Corporate overview; products; services; and contact
information. We would create your Full Website to
be owned and managed by you, and hotlinked from the trade show.
Start Here, Start Now...
email the boothmaster@plantfloor.com
|
|
RECRUITMENT
Place job openings in the Job Opportunities section. This
is a popular attraction for visitors. We notice they read an ad,
then amble over to the show roster, then visit the company booth.
Then they often stroll down to the magazine rack and catch up
on the latest.
Ads carry a $12 charge, and run for two (2) weeks. "Blind" ads
cost $22.
Provide your booth key (many booths carry 3 ads free) the company
address, contact person, job title, phone/fax/email, job title,
and up to 480 characters of job description.
email jobs@plantfloor.com
|
BOOTH EMAIL
Every booth is equipped for email services. How and if
this is used depends on you!
These emails are directed to the key personnel in the firm (president,
sales manager, operations manager), and to the sales department
in general (for RFQ's).
Special Delivery Services
But you don't have email? That's okay. All email
comes into our offices, where it is filtered (we try to dispose
of junk mail and Spam), then made available to be forwarded
to you. We can forward it via fax, email, or US Mail.
This service is done at our convenience, on our schedule.
Generally, RFQs are sent at once, while other mail is sent out
weekly.
|